Media & Recognition
THOUGHT LEADERSHIP • MEDIA • RECOGNITION
FEATURED IN NEW YORK WEEKLY • AUGUST 2026
Self-Awareness is Only the Start
In this New York Weekly feature, Marcus Straub explores a challenge at the heart of meaningful personal and professional growth: knowing more doesn’t necessarily mean living differently.
From the pivotal realization that began shaping his work in 1996 to the frameworks he uses today, the article examines the gap between awareness and action—and what it takes to turn insight into lasting change.
The central problem is not a shortage of knowledge. It is the distance between understanding something and living it.
MEDIA & SPEAKING RESOURCES
Interviews • Features • Speaking • Collaboration
For media, podcast, speaking, or collaborative inquiries, connect with Marcus and LIG Coaching & Consulting.
